Giselle is joined by Shay M. Lawson, Esq to answer all your legal questions! (Jen badly wishes she could have been there, but the baby needed her that day!)
Giselle and Shay open today's episode answering the icebreaker question: “Thinking back to a year ago today, what is one thing you gained last year that you want to step more into this year?” Then, they move into talking all about the legal side of running a design business.
Shay breaks down brand identity and trademarks, what trademarking a brand looks like and explains what consumer confusion is. She then speaks to filing copyright registration, trademark registration, client services agreements and what to do before starting the design process with a new client. (SO many nuggets here — this is one you will want to take notes on!)
If you are a freelance designer, studio owner, or someone hoping to work with your own clients someday, this episode is one you won’t want to miss! We can’t wait to hear what you think of today’s episode!